June 4, 2024
Boat and RV Storage: Maintaining Standards While Increasing Revenue
Owning a business comes with its unique challenges. Depending on the industry you work in, maintaining high operating standards is essential to remaining in business and growing. While branching out and taking risks to expand profitability, it is important to maintain the same quality your current customers expect from you. How can your RV storage facility incorporate more revenue streams while maintaining high standards? We have some suggestions for you to consider. Here are some ways to open up more easy ways of making money.
Tiered Storage Options
- Offer different types of storage (indoor, covered, outdoor) at varying price points. This allows customers to choose according to their budget and preferences.
- Consider premium options like climate-controlled storage, which can attract higher-paying customers who value added security and protection from weather elements.
RV Maintenance and Services
- Provide maintenance services on-site, such as RV washing, detailing, oil changes, and other basic mechanical services. This creates convenience for customers and can generate additional revenue.
- Offer RV cleaning and sanitization services for those who use their vehicles infrequently but want them ready to go when needed.
Retail and Supply Sales
- Establish a small retail section to sell RV-related products like cleaning supplies, propane, hoses, and other essentials. This can attract RV owners who might prefer to shop while visiting their storage unit.
- Offer snacks, drinks, and camping supplies for customers who are on the go.
Rentals and Ancillary Services
- Rent out additional equipment like trailers, generators, and other RV-related gear. This can add significant value for customers planning trips.
- Consider partnering with RV rental services and receive a commission for referrals.
Events and Community Building
- Host RV-related events or workshops (e.g., RV maintenance classes, safety seminars, community meet-ups) to foster a sense of community and drive engagement. This can attract new customers and increase brand loyalty.
- Offer membership or loyalty programs with discounts on services and storage to encourage repeat business.
- Engage in and sponsor local community events, such as charities, parades, school sports, and festivals.
Enhanced Security Services
- Provide high-security options like individual alarms, additional surveillance, and personal keycard or biometric access. Charge a premium for these enhanced security features.
- Implement 24/7 on-site security personnel, security cameras, motion detectors, and perimeter fencing to ensure a safe environment. Promote these security features as a key selling point to attract customers willing to pay more for peace of mind.
Partner with Local Businesses
- Collaborate with local RV dealerships, repair shops, or camping grounds to offer bundled services or cross-promotions. This can bring in additional business from related industries.
- Establish relationships with local travel and tourism businesses to offer joint promotions or packages for customers looking to explore the area.
Technology and Automation
- Use technology to enhance security and customer experience. Offer mobile app-based access, digital reservations, and online payment options. This can streamline operations and reduce overhead.
- Implement automated gates and monitoring systems to minimize staffing costs while maintaining high-security levels.
The RV Park ‘n’ Protect™ Advantage
RV Park ‘n’ Protect™ and storage facilities go hand-in-hand. By offering additional protection services to your customers, you can benefit in many ways. Diversifying your revenue streams can help you generate more income. By providing enhanced customer satisfaction and loyalty, you can retain your existing customers and attract new ones. Offering these additional services can set you apart from your competitors, giving you a competitive differentiation in the market.
RV Park ‘n’ Protect™ is easy to set up and even easier to navigate through. We have got you covered to keep your tenants happy and maintain peace of mind when staying with you. See how we can help you find new ways to expand your business and grow exponentially. Check out our coverage options when you visit us today.